WONDERWALL

UNIQLO Soho New York

November 2006 - New York(SoHo), USA

Completed in the SoHo district of New York City, the 3,300 m2 (approx. 36,000 ft2) mega store consisting of 3 floors is an interpretation of the brand's fundamental concept, which embraces the challenge of composing its interior design with the extraordinary impact of product volume. The spinning mannequins placed by the entrance and the second floor attracts pedestrian attention and interest, providing a natural opportunity to explore the store.

  • (1F) Spinning mannequins

  • (1F) Glass protecting an old wall

  • (1F) Stainless steel stairs to the Cashmere Wall

  • (2F) The Atrium

  • (2F) Custom made CD sampling booths

UNIQLO Soho New York: 546 Broadway New York, NY 10012, USA

  • CATEGORY:
    Retail / Goods
  • CREDITS:
    Creative Direction: Kashiwa Sato (SAMURAI Inc.)
  •  
    Art Direction: Markus Kiersztan (MP Creative)
  •  
    Web Direction: Yugo Nakamura (THA ltd.)
  •  
    Music direction: Tomoyuki Tanaka (Fantastic Plastic Machine)

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