WONDERWALL

THE ICE CREAM STORE™ HONG KONG

September 2007 - Hong Kong, China

The comical and humorous exterior with a rocket ready for take-off and a circular entrance way draws attention to this 'new' space in an old building. The first two floors are occupied by ICE CREAM™, and the upper two floors are by BBC. The usage of 2-D design is an important element in both spaces. An ordinary Ice Cream parlor that may exist in the West coast in the U.S. is envisioned for ICE CREAM™, and the theme for BBC is outer space, which is also the concept for the brand.

  • (1F) Floor for ICE CREAM™ / View from the entrance towards the inside of the store.

  • (1F) Floor for ICE CREAM™

  • (1F) Floor for ICE CREAM™

  • (2F) Floor for ICE CREAM™

  • Stairs from 2F to 3F

  • (3F) Floor for BBC

  • (3F) Floor for BBC / Stairs to 4F

  • (4F) Floor for BBC

  • (4F) Floor for BBC

:

  • CATEGORY:
    Retail / Goods
  • CREDITS:
    Interior design: NIGO® + Masamichi Katayama(Wonderwall Inc.)
  • COPYRIGHT:
    photo : Kozo Takayama

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